Free templates for salons

Instagram auto reply messages for salons

The DMs salons get every day: "how much for a cut and colour?", "anything Saturday?", "do you take walk-ins?". Each reply below comes pre-filled with an example price for your trade. Tap to copy, swap in your own, paste into Instagram. Free, no signup.

What is an Instagram auto reply for salons?

An Instagram auto reply for salons is a saved message that answers the DMs that repeat all week, "how much for a cut and colour?", "anything Saturday?", "do you take walk-ins?", without you stopping work to type. Basic auto-replies are fixed text you send in one tap. An AI auto reply reads the message, answers with your real prices and openings at any hour, then moves the person to a booking.

Fill examples for your business

Situation

Tone

40 templates · examples for Hair stylist

Welcome / new DM
Friendly

New DM, warm hello

Hey [NAME]! Thanks so much for reaching out to [BUSINESS] 🤍 What are you looking to book in for? Happy to help you find a time.

Welcome / new DM
Professional

New DM, professional

Hi [NAME], thanks for getting in touch with [BUSINESS]. Let me know which service you're interested in and your preferred days, and I'll check availability for you.

Welcome / new DM
Playful

New follower auto-DM

Yay, thanks for the follow! 🎉 If you've been thinking about a cut and color, DM me the word BOOK and I'll send you my next openings.

Price question
Friendly

"How much?", quick quote

a cut and color is $140 🙌 Want me to hold you a spot this week? I book up fast.

Price question
Professional

Price + full menu

Hi [NAME]! a cut and color starts at $140. You can see the full price list here: [BOOKING LINK]. Would you like me to pencil you in?

Price question
Friendly

Price depends on the detail

It depends a little on what you're after, but a cut and color usually runs around $140. Send me a pic of the look you want and I'll give you an exact quote 📸

Availability & booking
Friendly

Got openings this week

I've got a couple of spots left this week 🙂 What day works best for you? I can send you the exact times.

Availability & booking
Professional

Send to booking link

Hi [NAME]! You can see my live availability and book a cut and color straight from here: [BOOKING LINK]. If nothing fits, message me back and I'll sort something out.

Booking confirmation
Friendly

Confirm the appointment

You're all booked, [NAME]! 🎉 a cut and color on [DAY] at [TIME]. I'll send a reminder the day before. Can't wait to see you!

Booking confirmation
Professional

Confirm + what to expect

Confirmed: a cut and color on [DAY] at [TIME]. Please arrive 5 minutes early. Address and prep notes are here: [BOOKING LINK]. See you then!

Deposit request
Friendly

Deposit to hold the spot

To lock in your time I take a $50 deposit that comes off your total. Once that's through I'll confirm [DAY] at [TIME]🤍 Want the payment link?

Deposit request
Professional

Deposit policy, clear

A $50 deposit secures your appointment and is deducted from the final price. It's non-refundable within 48 hours of the booking. Here's the link to pay: [BOOKING LINK].

After hours
Friendly

After-hours auto-reply

Thanks for your message! 🌙 I'm away from the phone right now but I'll get back to you first thing. If you want to book a cut and color, here's my link so you don't lose your spot: [BOOKING LINK].

After hours
Professional

Closed for the day

Hi [NAME], thanks for reaching out. Our hours are [HOURS] and I'll reply as soon as we're open. To book right away, you can use [BOOKING LINK].

Reschedule / cancel
Friendly

Happy to reschedule

No worries at all, life happens! 💛 What day suits you better? I'll move a cut and color over and keep your deposit on file.

Reschedule / cancel
Professional

Reschedule with policy

Happy to reschedule. Just a reminder I need 24 hours' notice to move an appointment without losing the deposit. Which day would you like instead?

Follow-up (no reply)
Friendly

Gentle nudge (no reply yet)

Hey [NAME], just floating this back up 🙂 Still keen for a cut and color? I've got [DAY] free if you want it, but it tends to go quick.

Follow-up (no reply)
Professional

Last spot this week

Hi [NAME], following up on your message about a cut and color. I have one opening left this week at [TIME] on [DAY], would you like me to hold it for you?

Win back a lead
Friendly

Win back a ghosted lead

Hi [NAME]! It's been a little while 🤍 I've had a cancellation open up for a cut and color this week. Want me to save it for you before it's gone?

Win back a lead
Playful

Come-back offer

We miss you! 👀 Book a cut and color in the next 7 days and I'll throw in a little treat on the house. Just reply YES and I'll send times.

Common questions
Friendly

Where are you located?

We're at [ADDRESS] 📍 There's parking right out front. Want me to book you in for a cut and color while you're here?

Common questions
Professional

What are your hours?

Our hours are [HOURS]. a cut and color takes about [DURATION], so I'd suggest arriving a few minutes early. Shall I check the next opening for you?

Common questions
Friendly

First-time client info

So glad you found me! For your first a cut and color, just come with clean [PREP] and I'll take care of the rest. Any allergies or things I should know? 🤍

Thank you & rebook
Friendly

Thanks + rebook

Thank you for coming in today, [NAME]! 🤍 To keep a cut and color looking its best I'd rebook you in around [DURATION]. Want me to hold the same time next round?

Thank you & rebook
Professional

Thanks + ask for a review

It was lovely to see you, [NAME]. If you enjoyed your a cut and color, a quick review really helps my small business 🙏 Here's the link: [BOOKING LINK]. See you next time!

Welcome / new DM
Professional

New DM, short & professional

Hi [NAME], thanks for messaging [BUSINESS]. What can I help you book?

Price question
Playful

"How much?", playful

Ooh good choice 😍 a cut and color is $140. I've got a couple of spots left this week, want one before they're gone?

Price question
Professional

Price range + consult

Hi [NAME]! a cut and color ranges depending on length and detail, starting from $140. Tell me what you're after and I'll confirm the exact price and time.

Availability & booking
Playful

Availability, playful

Yesss let's get you in 🙌 I'm open a few times this week. Morning or afternoon person?

Availability & booking
Professional

Fully booked, waitlist

I'm fully booked this week, but I keep a cancellation list and spots open up often. Want me to add you and message you the moment one frees up?

Booking confirmation
Friendly

Confirm + prep reminder

All set, [NAME]! a cut and color on [DAY] at [TIME] 🤍 Come with clean [PREP] and I'll handle the rest. See you soon!

Deposit request
Friendly

Deposit, no policy talk

Lovely! I just take a small $50 deposit to hold your time, and it comes off your total. Want me to send the link?

After hours
Professional

Weekend / closed message

Thanks for reaching out! We're closed for the weekend and I'll reply Monday. In the meantime you can book a cut and color anytime here: [BOOKING LINK].

Reschedule / cancel
Friendly

Reschedule, short

Totally fine! What day works better and I'll move you over 🤍

Follow-up (no reply)
Playful

Follow-up, casual

Hey [NAME], still want in for a cut and color? 👀 No pressure, just don't want you to miss out.

Win back a lead
Professional

Win-back, professional

Hi [NAME], it's [BUSINESS]. It's been a while since your last a cut and color, I'd love to get you booked back in. Would you like me to send this week's openings?

Common questions
Friendly

Parking / how to find us

We're at [ADDRESS] 📍 Easiest parking is right out front. Message me when you arrive and I'll come grab you!

Common questions
Professional

Payment methods

I take card, cash and bank transfer. The $50 deposit is online, and the rest you can settle at your appointment. Shall I book you in?

Common questions
Professional

Cancellation policy

Happy to explain, I just ask for 24 hours' notice to cancel or move an appointment, otherwise the deposit is kept. Everything else is flexible 🙂

Thank you & rebook
Playful

Thanks, playful + rebook

You looked amazing today 😍 Tag me if you post a pic! Want me to lock in your next a cut and color now so you don't have to think about it?

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Or skip the copy-paste entirely

Templates still need you to hit send. Christine reads each DM and answers it herself, in your voice and off your own price list, any time of day. She replies at 2am too, when the booking usually goes to whoever answers first.

See Christine answer Instagram DMs

Ways salons can answer Instagram DMs, compared

Replying manuallySaved templatesChristine (AI)
Speed to first replyMinutes to hoursOne tap, if you're freeSeconds, 24/7
Answers the actual questionYes, when you're thereOnly if it matchesYes, from your price list
Works after hoursNoNoYes
Personalised per clientYesNoYes
Follows up if they go quietRarelyNoYes
Setup timeNoneA few minutesAbout 5 minutes

How to set these up on Instagram

  1. 1Switch to a Business or Creator account: Settings and privacy, Account type and tools.
  2. 2Open Settings and privacy, Business tools and controls, Saved replies, tap New.
  3. 3Paste a template above with your own prices filled in, give it a shortcut word like "price".
  4. 4Turn on the away message in the same menu for after-hours DMs.
  5. 5To have every DM answered while you work, connect Christine to the same account. About 5 minutes.

Frequently asked questions

Can salons auto reply on Instagram?

Yes. On a Business or Creator account, Settings and privacy, Business tools and controls, Saved replies stores canned replies you send in one tap, and the away message sends a fixed text after hours. Both are free and built in. Neither reads the question, so "how much for X on Saturday?" still waits for you. An AI reply like Christine answers it from your price list and calendar.

How do I answer "how much for a cut and colour?" without losing the booking?

Answer it and move to the booking in the same message: "[SERVICE] is [PRICE], I have [DAY] at [TIME], want me to hold it?" A bare price gets a "thanks" and silence. A price plus a time gets a booking. Every price template above is written that way.

Should a salon use the Instagram away message?

Yes, but keep it short and give a booking link, because most salon DMs land after 7pm when the chair is empty and the owner is off. "Closed for tonight, book here [BOOKING LINK] or I'll reply first thing" keeps the lead. The after-hours templates above are written for exactly that.

Instagram · WhatsApp · iMessage

Templates help. Replying for you helps more.

Christine answers your DMs the way you would, off your own price list, so the booking goes to you, not to whoever replied first.

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